About us
Enhance Your Business
Explore our extensive range of electronics products and services tailored for retailers and businesses. Our goal is to provide exceptional value and support to our partners.
Start with the customer – understand their needs and provide tailored solutions.
Discover New Partnerships
Explore our extensive range of electronics products and services tailored for retailers and businesses. Our goal is to provide exceptional value and support to our partners.
Start with the customer – understand their needs and provide tailored solutions.
Your Electronics Wholesale Hub
Meet Our Team
Dedicated professionals driving our success
Tony Fred
Managing Director
Founder and chief visionary, Tony is the driving force behind the company. He actively engages in the development of our product lines, marketing strategies, and customer service initiatives.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the electronics sector, Mich has been instrumental in our growth and innovation. He is a key asset to our team.
Mark Johnson
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house developers and fosters a community of thousands of electronics enthusiasts.
Iris Joe
Chief Operations Officer
Iris, with her extensive experience in electronics distribution, helps us navigate market trends and optimise our inventory. She is committed to driving growth and utilises her expertise to elevate our business.