Privacy Policy

Last updated: April 2026

1. Who We Are

We are a wholesale distributor of technology products, including mobile phones, tablets, and laptops, based in Belfast, Northern Ireland.

This privacy policy explains how we collect, use, store, and protect your personal information when you visit our website or do business with us.

If you have any questions about this policy, you can contact us at:

Email: info@gocellular.co.uk

Address:

GoCellular Ltd

Weavers Business Park,

Unit 7b Weavers Court,

Linfield Road, Belfast

BT12 5GH

2. What Information We Collect

Information you give us directly:

Full name and job title
Business name and company registration number
Business and billing address
Email address and phone number
Bank or payment details (for trade account holders)
Any messages or enquiries you send us

Information we collect automatically when you visit our website:

IP address and browser type
Pages visited and time spent on site
Device type and operating system
Referring website or search term
Cookie data (see Section 7)

Information from third parties:

Credit reference information (for trade account applications)
Information from Companies House or similar business verification services

3. How We Use Your Information

We use your personal and business information to:

Set up and manage your trade account
Process and fulfil your orders
Send order confirmations, invoices, and delivery updates
Respond to your enquiries and provide customer support
Carry out credit checks for trade account applications
Send you relevant product updates, promotions, and wholesale offers (only where you have agreed to this)
Improve our website and services based on how they are used
Comply with our legal and regulatory obligations

We will never sell your personal information to third parties or use it for purposes unrelated to your business relationship with us.

4. Legal Basis for Processing Your Data

Under UK GDPR, we process your data on the following legal grounds:

Contract — processing is necessary to fulfil your orders and manage your trade account
Legitimate interests — to improve our services, prevent fraud, and communicate relevant business updates
Legal obligation — where we are required to retain records for tax, accounting, or regulatory purposes
Consent — where you have opted in to receive marketing communications from us

5. Who We Share Your Information With

We may share your information with trusted third parties only where necessary:

Couriers and logistics providers — to deliver your orders
Payment processors — to handle transactions securely
Accountancy and tax software providers — for invoicing and financial records
Credit reference agencies — for trade account applications
IT and website service providers — who help us operate our systems

All third parties we work with are required to handle your data securely and in accordance with UK data protection law. We do not transfer your data outside the UK or European Economic Area without appropriate safeguards in place.

6. How Long We Keep Your Data

Data Type	Retention Period	Reason
Customer & order records	7 years	HMRC requirement (UK)
EU/Irish customer records	6 years	Irish Revenue requirement
Enquiry & contact data	2 years from last contact	Legitimate interest
Marketing preferences	Until unsubscribe or withdrawal	Consent-based
Website analytics	26 months	Standard analytics practice

After these periods, data is securely deleted or anonymised.

7. Cookies

Our website uses cookies to improve your browsing experience and understand how visitors use our site. Cookies are small text files stored on your device.

We use:

Essential cookies — required for the website to function correctly
Analytics cookies — to understand traffic and usage patterns (e.g. Google Analytics)
Preference cookies — to remember your settings and choices

You can control or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website.

8. Your Rights

You have the following rights under both UK GDPR and EU GDPR:

Right of Access — request a copy of your personal data
Right to Rectification — correct inaccurate or incomplete data
Right to Erasure — request deletion where there is no lawful reason to retain it
Right to Restriction — limit how we process your data
Right to Object — object to processing based on legitimate interests or direct marketing
Right to Data Portability — receive your data in a structured, machine-readable format
Right to Withdraw Consent — at any time where processing is consent-based

To exercise any of these rights, contact us at info@gocellular.co.uk. We will respond within one calendar month.

9. Marketing Communications

If you have opted in to receive marketing emails from us, you can unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us directly. We will never send you unsolicited marketing without your prior consent.

10. Data Security

We protect your data through:

Encrypted HTTPS connections on our website
Secure server storage with restricted access
Internal access controls
Regular security reviews

In the event of a data breach:

We will notify the ICO within 72 hours for UK-related breaches
We will notify the DPC within 72 hours for EU/Irish-related breaches
Affected individuals will be informed without undue delay where required

11. Third Party Websites

Our website may contain links to third party websites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies independently.

12. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on this page, with the date updated at the top. We recommend checking this page periodically.

13. Contact & Complaints

If you have any concerns about how we handle your data, please contact us first at info@gocellular.co.uk and we will do our best to resolve the matter.

UK customers — complaint to the ICO: Information Commissioner's Office Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF Website: ico.org.uk Phone: 0303 123 1113

EU & Irish customers — complaint to the DPC: Data Protection Commission 21 Fitzwilliam Square South, Dublin 2, D02 RD28 Website: dataprotection.ie Phone: +353 (0)1 765 0100